Brand Development / Lettering / Illustration
Inspired by notions and themes from the past, Labor Division curates a line of vintage workwear items that retain this core ethos with a degree of contemporary form, function, and quality.
Workwear manufacturer, Labor Division revels in the early-twentieth century, mid-war ear sense of pride. It was a time when men were brothers-in-arms and women rolled up their sleeves. Everyone knew what a hard day's work was, yet no one shied away from it. Labor Division wanted to capture the no-quitter attitude of generations past through a series of commissioned lettering / illustrations, used on apparel, store-signage and promotional materials.